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3 free templates
LinkedIn thought leadership post templates
Reusable structures for opinion posts, how-tos and lists. Swap in your expertise.
The contrarian take
Unpopular opinion: [common belief] is wrong. Here is why: 1. [Reason 1] 2. [Reason 2] 3. [Reason 3] What to do instead: [better approach]. Disagree? Tell me why.
The how-to in steps
How to [achieve result] in [time]: Step 1: [Action] [One line why.] Step 2: [Action] [One line why.] Step 3: [Action] [One line why.] I used this to [your result]. Save this for later.
The mistakes list
[Number] mistakes I see [audience] make with [topic]: 1. [Mistake]: [fix] 2. [Mistake]: [fix] 3. [Mistake]: [fix] I made number [n] for years. Which one are you guilty of?
Tips for this kind of post
- A strong opinion beats a safe summary.
- Back every claim with one example from your own work.
- Lists of three to seven items are easiest to read.
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